Recipe metadata describes your recipe to search engines. None of it appears in the recipe a reader reads, which is why it lives behind a button instead of on the page.
Open the metadata form
Press Add metadata in the editor. Once anything is filled in, the same button reads Edit metadata.
The form has its own Save metadata button, which closes it and keeps your changes in the recipe you are editing. They are written to your blog when you next save or publish the recipe itself.
Recipe details
- Course — what kind of dish it is, for example Main course or Dessert. Up to 60 characters.
- Cuisine — where it comes from, for example Italian. Up to 60 characters.
- Keywords — a comma-separated line such as chicken, lemon, one pan. Up to 12 keywords, 60 characters each.
These three are free text. They are published as part of your recipe’s structured data and do not create tag pages or menus on your blog — organizing recipes for readers is what recipe tags are for.
Search appearance
- SEO title — the title search engines show instead of your recipe title. Up to 70 characters. Leave it empty and your recipe title is used.
- SEO description — the description under it. Up to 160 characters. Leave it empty and your short description is used.
Most recipes need neither. Fill them in when your recipe title is playful and you want the searchable name in the results, or when your short description reads oddly out of context.
Clearing it
Empty every field and the recipe goes back to having no metadata at all — there is no separate “remove metadata” step.